Yuhan-Kimberly
Jaeyoung Lee has a diverse work experience in various leadership roles. Jaeyoung currently holds the position of Director, Strategy & AC Business Sector at Yuhan-Kimberly, where they lead business strategy and capability development for mid/long-term growth. In their previous role as Marketing Director and Head of Marketing at BRITA Korea, they led the entire marketing function and drove sustainable growth. Prior to that, they served as the Business Unit Director and Head of Consumer Healthcare at MENARINI Group in Korea, responsible for delivering sales and income targets. Jaeyoung also had experience as the Director and Head of Product Unit (Cosmetics) at Kiss Products, Inc. in the USA. Earlier in their career, Jaeyoung worked at Yuhan-Kimberly in various roles, including Associate Director and Head of Feminine Care Marketing, and Senior Product Manager. Jaeyoung also gained international experience as a Global Senior Brand Manager at Kimberly-Clark in the USA. Overall, Jaeyoung has a strong background in strategy, marketing, and brand management, with expertise in driving revenue growth and maximizing profitability.
Jaeyoung Lee earned a Bachelor's degree in Economics from Hanyang University between 1995 and 2003. Jaeyoung later pursued a Master's degree in Business Administration, specializing in Global MBA accredited by AACSB, at Sejong-Syracuse. This program took place from 2008 to 2010.
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Yuhan-Kimberly
Yuhan-Kimberly is the joint venture between Korea’s Yuhan Corporation and U.S. based Kimberly-Clark. It is established in 1970. It is the leading health and hygiene company in Korea, with a dominant market share in all involved categories such as baby diaper, sanitary napkin, bathroom tissue, etc. Its annual net sales has grown every year, and it was over $1 billion in 2008. Based on its mission statement, it always focused on environmental and ethical management. As a result of that it was awarded several times since 2003 such as the best employers in Asia, the best ethical management, the most admired company, excellence in sustainability management. In addition, Yuhan-Kimberly is famous for “Keep Korea Green” campaign. It would not be calculated by numbers, but it must be definitely its strong assets which it got.