Zespri International
Akshay Pai is a seasoned marketing professional with extensive experience in brand management and development across various sectors. Currently serving as Brand Manager for Zespri International in India, Akshay focuses on growing the kiwifruit category and differentiating the Zespri brand through strategic marketing initiatives. Previous roles include Assistant Marketing Manager for Zespri covering India and the Middle East, where responsibilities encompassed brand planning and execution, and experience at Unilever leading brand development for Comfort Fabric Conditioner. Akshay also held positions at Himalaya Wellness Company and N. Ranga Rao & Sons Pvt. Ltd., involved in product marketing and trade marketing, respectively. Educational qualifications include a Post Graduation in Brand Management from MICA and an MBA in Marketing from JSS SCIENCE AND TECHNOLOGY UNIVERSITY.
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Zespri International
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Welcome to Zespri, one of the world’s most successful horticultural marketing companies and NZ’s largest horticultural exporter, exporting more than 167 million trays of kiwifruit to more than 50 countries around the world, managing 30 percent of the global volume. We’re part of a global team of growers, post-harvest suppliers, employees, distributors and retailers dedicated to consistently providing quality, fresh kiwifruit. With sales revenues of $3.1 billion, the Zespri™ Brand is recognised as the world leader in premium-quality kiwifruit. Based in New Zealand, we are 100 percent owned by current or past kiwifruit growers, and employ approximately 550 people globally. On behalf of our 3,200 growers in New Zealand and 1,200 growers based elsewhere, we manage kiwifruit innovation, supply and distribution management and marketing of Zespri™ Green, Zespri™ Organic Green, Zespri™ Sweet Green, Zespri™ SunGold, Zespri™ Organic SunGold, Zespri™ Gold Kiwifruit and Zespri™ Red. Zespri invests heavily in the future of New Zealand kiwifruit. Our plant breeding programme is the world’s largest and most advanced, with 75,000 potential new varieties. We are also at the cutting edge of research on kiwifruit health and nutrition, on-orchard productivity and sustainability, to name a few. This passion, innovation and investment ensures Zespri’s position as the world’s premier kiwifruit brand.