Zespri International
Bianca Fiedler's work experience begins in 2015 as a Project Assistant for the SHARE Project. Bianca then serves as a Teaching Assistant at the University of Zagreb until 2016. In 2017, Bianca takes on the role of Digital Investments Analyst at ING Belgium before transitioning to roles at Anheuser-Busch InBev. Bianca works as a Trade Marketing Manager in Europe from July 2017 to July 2018, and then becomes the Head of Trade Marketing in France from July 2018 to November 2020. In 2020, Bianca joins Plenty Hard Kombucha as a Brand Manager until August 2021. Currently, they are the Trade Marketing Specialist for Europe at Zespri International and will soon become the Trade Marketing Director for North America.
Bianca Fiedler earned a Masters Degree in International Management and Strategy from Vlerick Business School in the years 2016 to 2017. Prior to that, they completed a Bachelor Degree in Business from the University of Zagreb/Sveučilište u Zagrebu between 2012 and 2016, with a specialization in Business Administration and Management. Additionally, in 2011 they studied Economics at the University of Victoria, and in 2010 to 2011 they attended Terry Fox Secondary School. Bianca Fiedler also has educational experience from Athol College of Notre Dame from 2008 to 2010 and Port Moody Secondary School from 2007 to 2008, where they completed the Pre-International Baccalaureate Program.
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Zespri International
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Welcome to Zespri, one of the world’s most successful horticultural marketing companies and NZ’s largest horticultural exporter, exporting more than 167 million trays of kiwifruit to more than 50 countries around the world, managing 30 percent of the global volume. We’re part of a global team of growers, post-harvest suppliers, employees, distributors and retailers dedicated to consistently providing quality, fresh kiwifruit. With sales revenues of $3.1 billion, the Zespri™ Brand is recognised as the world leader in premium-quality kiwifruit. Based in New Zealand, we are 100 percent owned by current or past kiwifruit growers, and employ approximately 550 people globally. On behalf of our 3,200 growers in New Zealand and 1,200 growers based elsewhere, we manage kiwifruit innovation, supply and distribution management and marketing of Zespri™ Green, Zespri™ Organic Green, Zespri™ Sweet Green, Zespri™ SunGold, Zespri™ Organic SunGold, Zespri™ Gold Kiwifruit and Zespri™ Red. Zespri invests heavily in the future of New Zealand kiwifruit. Our plant breeding programme is the world’s largest and most advanced, with 75,000 potential new varieties. We are also at the cutting edge of research on kiwifruit health and nutrition, on-orchard productivity and sustainability, to name a few. This passion, innovation and investment ensures Zespri’s position as the world’s premier kiwifruit brand.