ZS
Jacob Braude is currently a Principal at ZS, specializing in applying behavioral insights to help clients solve marketing, sales, and product challenges. Previously, Jacob founded Braincase Insights and held senior roles at Saatchi & Saatchi Wellness. With extensive experience in strategic planning and brand strategy, Jacob has a background in consumer marketing and a BA in Communications from the University of North Carolina at Chapel Hill.
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ZS
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ZS is a professional services firm that works side by side with companies to help develop and deliver products that drive customer value and company results. We leverage our deep industry expertise, leading-edge analytics, technology and strategy to create solutions that work in the real world.