Alexandra Rahm

Alexandra Rahm has over 15 years of experience in marketing and campaign management, primarily at Zürcher Kantonalbank since July 2011, where positions have included Leiterin Markom Asset Management & Institutionals, Lead Campaign Creation, and Fachlead Kampagnenkreation und -Ausspielung. Responsibilities encompass the development and execution of 360-degree advertising campaigns, media strategy, and project management across digital and offline channels. Prior roles include project leadership at Migros-Genossenschafts-Bund, including the launch of the first Migros app, and various positions in content management and brand development at LD Media, DKSH, Roche, and UBS AG. Alexandra Rahm holds a BBA in Communication, Economics, Media and Journalism from Hochschule für Wirtschaft (HSW) in Lucerne and a CAS in Project Management from HWZ University of Applied Sciences in Zurich.