Valerie Baumann

Valerie Baumann has extensive experience in marketing and communications, currently serving as the Strategy, Transformation & Operations Manager at Zürcher Kantonalbank since May 2017, where responsibilities include strategic and conceptual development, business analysis, and managing comprehensive marketing initiatives. Previous roles at Zürcher Kantonalbank encompassed senior marketing positions focused on event management and customer experience, with notable projects such as the internal hackathon and the 150-year-anniversary celebrations. Prior experience includes marketing management at AMAG Automobil- und Motoren AG, consulting at Level Consulting AG, and various roles in sales and project management in earlier positions. Valerie Baumann holds a Bachelor of Arts in Business and Economics from the University of Basel and multiple certificates in digital marketing, customer behavior, experience management, and multichannel management from esteemed Swiss institutions.