Zyda
Fay Basheer has a diverse work experience spanning several industries. In 2010, they worked as a Junior Marketing & Media Executive (Internship) at Kuwait Telecommunication Company - VIVA, where they gained knowledge in various social media platforms and contributed to viral marketing campaigns. From 2012 to 2013, they served as an MBA Advisor at the American University of the Middle East (AUM). In 2013, they joined Al-Sidra Association for psychological care of cancer patients as a Marketing & PR Administrator, where they worked until 2018. Fay also worked as an Art Instructor at ART SPACE in 2016. Currently, they hold the position of Growth Success Manager at Zyda, a role they started in June 2022.
Fay Basheer completed their Bachelor's degree in Marketing & Communications from the American University of Kuwait (AUK) between the years 2008 and 2011. Fay also holds several additional certifications, including "Fundamentals of Digital Marketing" from Google Digital Garage, obtained in January 2022, "Neuroplasticity: How to Rewire Your Brain" from Udemy, obtained in June 2020, and "Fashion Stylist" from FSI of San Francisco, obtained in February 2016. Additionally, they received the Dean List Award from the American University of Kuwait (AUK) in 2009.
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Zyda
Zyda is a complete ordering and payments saas platform for hospitality. Restaurants use Zyda to build their own ordering channel and break away from aggregators. Zyda includes full integrations into POS systems, delivery providers, and payment gateways all in one subscription. We also provide our customers with marketing tools like a CRM with autosegmentation of customers based on industry standards, SMS marketing for engagement, WhatsApp integrations for notifications, a linktree alternative for social media marketing, a voucher system for offers and cashback, and most importantly a direct integration with META for direct food ordering from social media. .