Shishir Kaveeshwar

Shishir Kaveeshwar is a seasoned marketing professional presently serving as the General Manager of Marketing at Zydus Group, a role held since June 2006, where leadership encompasses a team of six and management of a portfolio valued at 240 Crs, achieving consistent growth exceeding 20%. Notable accomplishments include spearheading the launch of innovative products in the AR and asthma sector and fostering partnerships with prestigious educational institutions to enhance customer engagement. Prior positions at Zydus include Deputy General Manager Marketing, contributing significantly during the challenging period of 2020-2022, and Group Product Marketing Manager. Shishir's earlier career included roles at Lupin India and Sun Pharma, beginning with an Executive Sales Representative position. Educational qualifications encompass a Marketing Management program from the Indian Institute of Management Ahmedabad and an MBA in Marketing and Finance from Medicaps Institute of Technology Management, complemented by a Bachelor's degree in Pharmacy.