AITEK
Ihssane BENSAID currently serves as the Digital Marketing Director at AITEK, focusing on digital transformation and customer engagement strategies. Previously, at Weblogy Corp., BENSAID held the role of Digital Product Director, where responsibilities included defining company vision, diversifying revenue sources, and managing cross-functional teams. Earlier experience includes positions as Marketing and Communication Manager at Cellcom Guinea, Marketing Manager at Rocket Internet GmbH, and Account Manager at GulfBankers Executive Search. Educational qualifications include an International Master of e-Business Management from Università del Salento and a Bachelor of Business Administration from Al Akhawayn University.
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AITEK
AITEK is the leading Africa’s value added IT. distributor. Its mission is to impact positively our continent by helping its partners to build winning companies. Present in most African focus countries since almost 20 years, AITEK’s unique local approach has helped them to build a strong brand within both resellers and end-users. Aitek is the official distributer of 18 IT international brands namely : HP, DELL, ASUS, LENOVO, MICROSOFT, APC, EPSON, CANON, NITRAM, KASPERSKY, SYMANTEC, VERITAS, SOPHOS, ACRONIS, NORTON, ALLOT, VARONIS, WALLIX. With almost 100 employees in 7 countries, Aitek is locally present in Ivory Coast, Senegal, Burkina Faso, Mali, Dubai, France and Morocco.