Amazon
Vicki Haberman is an accomplished design leader with extensive experience in user experience design and research across various sectors. Currently serving as Director of UX Design & Research for Alexa Experiences & Services at Amazon, Vicki previously held key positions at Amazon Web Services and Amazon's Physical Stores. Vicki's tenure at Alaska Airlines as Director of User Experience focused on enhancing digital experiences for a multi-channel e-commerce business. Prior roles include Experience Design Director at Slalom Consulting, User Experience Strategist at Echo Visualization, and Director of User Experience at First Data Corporation, where Vicki innovated within the payments industry. Vicki also has a background in research coordination for the wireless industry and education as an instructor at Georgia Tech. Vicki holds a Ph.D. in User Experience Design and a BS in Industrial Design from the Georgia Institute of Technology, along with a certification in Customer Focused Innovation from Stanford University.
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Amazon
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Amazon is an American multinational technology and vast Internet-based enterprise that sells books, music, movies, housewares, electronics, toys, and many other goods, either directly or as the middleman between other retailers and Amazon.com's millions of customers. More specifically, they are a company that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence. Their mission is to be Earth's most customer-centric company. Its actions, goals, projects, programs, and inventions begin and end with the customer top of mind. Amazon was founded by Jeff Bezos. Initially an online marketplace for books, it has expanded into a multitude of product categories: a strategy that has earned it the moniker The Everything Store. It has multiple subsidiaries including Amazon Web Services (cloud computing), Zoox (autonomous vehicles), Kuiper Systems (satellite Internet), and Amazon Lab126 (computer hardware R&D). Its other subsidiaries include Ring, Twitch, IMDb, and Whole Foods Market. Amazon has earned a reputation as a disruptor of well-established industries through technological innovation and mass scale. As of 2021, it is the world's largest online retailer and marketplace. In 2021, it surpassed Walmart as the world's largest retailer outside of China, driven in large part by its paid subscription plan, Amazon Prime, which has over 200 million subscribers worldwide. It is the second-largest private employer in the United States. Amazon also distributes a variety of downloadable and streaming content through its Amazon Prime Video, Amazon Music, Twitch, and Audible units. It publishes books through its publishing arm, Amazon Publishing, film and television content through Amazon Studios, and has been the owner of film and television studio Metro-Goldwyn-Mayer since March 2022. It also produces consumer electronics—most notably, Kindle e-readers, Echo devices, Fire tablets, and Fire TVs.