Amplify Analytix
Anna Thomas is a seasoned analytics professional with extensive experience spanning over two decades. As Co-Founder and Chief Analytics Officer at Amplify Analytix since January 2018, Anna has focused on delivering end-to-end analytics support to empower leaders with data-driven decision-making. Previously, Anna was the Practice Lead for Marketing Analytics at Philips, overseeing healthcare marketing and pricing analytics. Anna's career at Hewlett-Packard included various management roles, where responsibilities encompassed digital media analytics, account management for the EMEA region, and substantial team growth in analytics functions. Early career experience includes leadership roles in marketing analytics at GENPACT LLC and media planning with Lintas Media Group, complemented by educational credentials in communications and commerce from prestigious institutions.
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Amplify Analytix
Data science company delivering meaningful actionable insights to clients and helping them evolve into data-driven organizations. Our Agile Data Science methodology helps us deliver tailored solutions, based entirely on the client’s business challenge and existing systems. We focus on sales and marketing analytics for both B2B and B2C sectors, with our experience ranging from manufacturing, packaging, and mining, to retail, pharma, and utilities. Because of our agile approach and tailored execution, our industry expertise also comes from ongoing communication with the client. Our international team uses their experience in mathematical and statistical modeling, machine learning, computer science, and business to deliver effective solutions and ensure their adoption. We work with our client’s preferred tools, like R, Python, Azure, Power BI, Tableau, And Qlik. We are ISO 27001:2013 certified, meaning that we follow the strictest of IT security procedures and best-practices.