Anaphora
Robin Reichert is an accomplished executive with extensive experience in growth management and business development in the technology consulting sector. Currently serving as Chief Growth Officer and Regional CEO for the Americas at Anaphora since April 2021, Robin previously held key roles at MHP – A Porsche Company, where responsibilities included leading the Americas Region Business Development for Data & Technology Consulting, overseeing governance and P&L, and building the Big Data Analytics consulting practice. Earlier experience includes working as a Team Lead and Project Manager at Lufthansa Systems Americas. Robin holds a Bachelor of Science in International Business IT from Cooperative State University Mannheim.
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Anaphora
Welcome to Anaphora, a global Cetrez brand. We are thrilled that you found us. You are the reason why we exist and hope that you will join us along our exciting journey. We are on a mission to excite our users by empowering them with digital products that others aren't even capable of imagining. Our definition of success is when our solutions invoke excitement in our users and when they feel empowered to delight their own customers. It is our aim to create experiences, both in our products, but also in all of our engagements and interactions. We do this by promoting a new way of software development and by choosing to care about our users, customers, partners, employees, and society on a deeper level than anyone else can. We won't ever stop, even if our products are already the best. Anaphora is embarking on this journey with a focus on the Automotive Industry. We provide Dealers, Dealer Groups and Brands with effective SaaS solutions to increase customer loyalty and satisfaction through personalized digital customer communication and event management. Across the world, over 800+ dealers from various brands and dealer groups already benefit from our best in class solutions to delight their customers and promoting their own brands. This is just the beginning and we already have other, exciting products in the making. We invite you to reach out, follow us here on LinkedIn, or visit our website at https://www.anaphora.tech. Or visit our parent at https://www.cetrez.com.