Craig Weiss

Chief Operating Officer at Anteriad

Craig Weiss has extensive experience in the technology industry, with a focus on lead generation programs. Craig started their career as a Sales Representative at AirTouch Paging in 1996. In 1997, they joined Harte Hanks as a Director, where they developed and implemented demand generation programs. Craig was promoted multiple times and eventually held a Senior Leadership position with responsibility for $5M in annual revenues.

In 2011, Weiss joined True Influence as a Senior VP Operations, where they led a 50-person operational unit and delivered products and services to the market for technology leaders such as IBM, Microsoft, and HP. Craig also served as the Vice President of Demand Generation, overseeing lead generation programs for HP, Citrix, and Oracle. In 2016, they became the Chief Operating Officer at True Influence, responsible for a 150-person multinational operational unit and delivering high-quality leads to the technology industry.

Currently, Weiss holds the position of Chief Operating Officer at Anteriad since 2022.

Craig Weiss earned a Bachelor of Science degree in Business Administration, with a focus on Marketing, from Miami University in the years 1990-1994. Craig also attended La Jolla High School from 1988 to 1990, but no degree or field of study was mentioned. Additionally, Craig has obtained several certifications from LinkedIn in various areas such as leadership, productivity, strategic planning, and digital marketing, among others.

Location

New York, United States

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Anteriad

Data Driven. Tech Enabled. Growth Obsessed. Anteriad powers B2B with the industry’s leading data: purpose built, highly-trusted, compliant, campaign ready and with global reach. Providing B2B marketing leaders with depth and scale as well as hyper granularity. The most demanding B2B and enterprise technology CMOs rely on us to get ahead with our wholistic full funnel approach to the identification of targeted audiences and the delivery of integrated, multi-channel campaigns across traditional and digital media while being accountable for performance and the results we achieve.


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501-1,000

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