Applecart
Kelsey McLaughlin is an experienced media and digital strategy professional with a strong background in leadership roles. Kelsey served as Vice President of Media and previously as Senior Director of Digital Strategy at Applecart from January 2022 to February 2023. Prior to this, Kelsey held several positions at Rising Tide Interactive, including Vice President of Media, Director of Digital Advertising and Technology, and Senior Marketing Manager from February 2016 to January 2022. Kelsey also worked as Digital Director at No Labels from June 2012 to January 2014. Kelsey holds a Bachelor of Arts degree in Political Science from UC Santa Barbara.
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Applecart
Applecart is a platform that provides the intelligence that sophisticated organizations use to power their marketing strategies.Applecart's Social Graph technology allows customers to leverage interpersonal relationships to target and influence at scale. It deploys proprietary technology to run smarter advertising campaigns. The platformuses publicly-available data to build a dense, accurate, and actionable map of real-world interpersonal relationships nationwide.It was founded in 2013 and is headquartered in New York, New York.