Avocado Mattress
Sidrah Althaus is a seasoned marketing professional with extensive experience in digital marketing and audience development. Currently serving as Vice President of Digital Marketing at Avocado Green Brands since February 2019, Sidrah has previously held key positions such as Director of Digital Marketing at the same company and Traffic Marketing Manager at Amazon. With a robust background at Time Inc. as Sr. Manager of Digital Audience Development and in roles at Saks Fifth Avenue, NBCUniversal, Zeta Interactive, and Points Medical, Sidrah has demonstrated expertise in campaign strategy, media budgeting, search engine marketing, and digital partnerships. Sidrah holds a Bachelor of Science degree in Marketing and Advertising from Fairleigh Dickinson University.
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Avocado Mattress
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Our mission is to be one of the world’s most sustainable brands. Our green mattresses and bedding are certified organic and non-toxic. Our materials include GOLS certified organic latex, GOTS certified organic wool, GOTS certified organic cotton, and GOTS certified organic kapok fiber. Our factory and wood shop in Los Angeles are GOTS organic and FSC® certified — and powered entirely by renewable energy. We are the world’s only Climate Neutral Certified® mattress and bedding brand. Most of our products are Greenguard Gold and MADE SAFE® certified. We donate one percent of all revenues to environmental nonprofits through our membership with 1% For The Planet.