Iris Chu

Iris Chu is a seasoned professional with extensive experience in growth, partnerships, and monetization strategies within the technology and blockchain sectors. Currently serving as the Director of Growth and Partnerships at Bitrue since September 2018, Iris has successfully led user acquisition and retention initiatives while establishing strategic partnerships with major blockchain projects. Prior to Bitrue, Iris held multiple roles at Cheetah Mobile, culminating in the position of Head of Monetization & Partnerships, where oversight of a team focused on revenue delivery and analytics was key. Earlier in the career at Sungy Mobile Limited, Iris contributed to advertising strategies at a pioneering internet company, and began a professional journey with a marketing internship at LG Electronics. Iris holds a Master of Arts in Comparative and International Social Policy from The University of York.