boAt
Eshita Anil is an experienced professional with a background in advertising and marketing. Eshita has held various positions such as Head Of Advertising and Chief Of Staff at boAt Lifestyle, and Category Manager at Gonoise.com. Eshita also has internship experience at IDBI Federal Life Insurance, where Eshita gained skills in sales and problem-solving. Eshita holds an MBA in Marketing from IBS Gurgaon and a BA in Advertising from Janki Devi Memorial College.
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boAt
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BoAt, a consumer electronics brand incepted in 2016 is slowly becoming a buyer’s choice with its affordable, travel-friendly and durable products in the segment. The brand’s tagline ‘Plug Into Nirvana‘ is justified by the enthralling experience of listening to one’s favourite music using Boat products. The Mumbai-based company views its ever-evolving products like fashion accessories, not just lifestyle products. Establishing a dedicated user base in just a few years, BoAt manufactures a wide range of products such as Airdopes (Boat’s very own airpods), wired and wireless headphones, Mobile accessories, speakers and limited-edition products. BoAt is dedicated to its R&D which is visible in its quirky colour choices such as Winter Chestnut, Viper Green, etc along with the dramatic designs like the Stone 650 Speaker with the Diamond-shaped mesh.