Paul Olliver

BranchLab is an AI-native company unlocking smarter audiences for healthcare marketers. At the intersection of AI, healthcare, and advertising technology, we build solutions that make audience insights both intelligent and scalable to drive measurable outcomes, like script lift. Our platform uses predictive modeling to identify and activate high value AI-native health audiences. Driving better Rx discoverability with less friction, waste, or guesswork. Prioritizing transparent performance, full population coverage, and unparalleled privacy standards – BranchLab ensures speed, precision, and trust in every campaign.