Ashley Hicks

Ashley Hicks is a seasoned marketing professional with extensive experience in event marketing and brand activation. Currently serving as the Senior Event Marketing Manager at Brooks Running, Ashley has transformed the company's experiential marketing strategy, significantly increasing investment and fostering community engagement through immersive brand experiences. Prior roles include managing retail activations at Rivian, building a regional marketing team at REI, and leading field marketing efforts at KIND, among others. As a co-founder of Black Girls RUN!, Ashley significantly contributed to diversifying the running community and received recognition from Oprah Winfrey. Ashley holds an M.S. in Communications Practice from Columbia University and a B.S. in Mass Communication from Middle Tennessee State University.