Campari Group
Scot Garcia has a strong background in experiential marketing, with extensive experience working with major brands in the spirits industry. Scot has managed large budgets, teams, and events, focusing on maximizing ROI through in-person experiences and digital strategies. Scot has also led brand design initiatives for prominent whisky brands, demonstrating a strong understanding of branding and packaging. With a Bachelor's Degree in Entertainment Business, Scot has a proven track record of success in the marketing and events industry.
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Campari Group
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Davide Campari Milano SpA is an Italy-based company engaged in the beverage industry. It manufactures and distributes alcoholic and non-alcoholic beverages. The Company's business activities are divided into three segments. The Spirits segment comprises such internationally renowned brands as Campari, Wild Turkey, Old Smuggler, SKYY Vodka, Cynar and Grand Marnier, as well as local market brands, including Aperol, Cabo Wabo, Campari Soda, GlenGrant, Ouzo 12, and Brazilian brands Dreher, Old Eight and Drury's, among others. The Wine segment consists of such brand names as Cinzano sparkling wines and vermouth, Mondoro, Riccadonna, Odessa and Sella & Mosca, among others. The Soft Drinks segment is composed of such brands as Crodo and Lemonsoda. The Company operates through a number of subsidiaries, such as Forty Creek Distillery Ltd, Fratelli Averna SpA and Societe des Produits Marnier Lapostolle SA.