Cartology
Greg Power has extensive experience in commercial partnerships and strategic management, recently serving as Head of Commercial Partnerships at Cartology, part of the Woolworths Group, from July 2024 to April 2025, and as Vicinity Partnership Manager. Prior to this role, Greg was a self-employed Strategic Partnerships Specialist from July 2023 to July 2024. Between March 2022 and July 2023, Greg held the position of General Manager at The Media Shop. From August 2019 to March 2022, Greg worked at SUEZ Australia & New Zealand as Smart Cities Development Manager, and prior to that, served as Head of Smart Cities and Innovation at oOh!, a notable media company in Australia and New Zealand, from December 2018 to August 2019. Greg's educational background includes attending De La Salle College Malvern.
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Cartology
Cartology is the Woolworths Groups stand alone media business and the exclusive partner to Woolworths Supermarkets and BIG W. Customer behaviour is changing. They have more choices than ever before – both in the way they shop, and how they consume media. With all this choice, it’s making it harder for marketers to reach audiences at scale and grab their attention. But finally in this fragmented world, we can create focus. Cartology delivers data-led marketing solutions, putting insights and customers at the heart of everything we do. By combining our rich customer insight with our diverse media channels, we can make sure your brands are being shown to the right customers, at the right place, at exactly the right time. We’ll directly connect your brands with our customers at moments that matter. We operate in a fast paced, nimble environment with professionals who work collaboratively to achieve market leading outcomes. Our point of difference is that we are part of Australia’s largest retailer allowing us to provide unparalleled career opportunities.