Catalina
Brittany Smith is a seasoned marketing professional with extensive experience in team management and process improvement across multiple organizations. Currently serving as Senior Director at Catalina USA, Brittany oversees a multinational team, focusing on Delivery Assurance, Production Services, and Piloting New Solutions. Prior roles include Director and Manager - Digital at Catalina, where significant achievements included implementing process improvements that enhanced efficiency and client satisfaction. Previously, Brittany held a Senior Associate Customer Marketing position at New York Life Insurance Company, contributing to a $21MM annual customer program and streamlining internal workflows. Brittany began career at Catalina Marketing, leading initiatives that utilized Lean Six Sigma methodologies to achieve substantial operational improvements. Brittany holds a Bachelor of Science in Marketing from Florida State University.
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