Cendyn
Alifya C. currently serves as the Chief Legal Officer at Cendyn since 2023. Prior to this role, Alifya C. was the General Counsel at ICON from 2022 to 2023, where responsibilities included creating the legal department to enhance quality, cost sensitivity, and efficiency. From 2019 to 2022, Alifya C. held the position of Chief Legal Officer at Khoros, transforming the legal department through improved processes and performance metrics. Earlier experience includes serving as General Counsel at car2go North America from 2014 to 2019, where oversight encompassed legal, corporate governance, and compliance matters. Alifya C. has also held roles as a Senior Associate at Germer Beaman & Brown PLLC, focusing on litigation strategies, and as an Associate at Clark, Thomas & Winters and Lewis Brisbois Bisgaard & Smith LLP, managing various litigation cases and drafting legal documentation.
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Cendyn
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Cendyn is a catalyst for digital transformation in the hospitality industry. We help hotels around the globe drive profitability and guest loyalty through an integrated technology platform that aligns revenue, eCommerce, distribution, marketing and sales teams with centralized data, applications, and analytics, so they can capture more demand andaccelerate growth. With offices located across the globe, in the United States, Germany, United Kingdom, Singapore, Bangkok, and India, Cendyn serves tens of thousands of customers across 143 countries. To find out more, visit cendyn.com