Fifo Lazarini

Fifo Lazarini is currently working as a UX Writer at CloudWalk, Inc. since March 2023. Prior to this, Fifo worked at Fkn Electric as a Senior Game Designer and co-founder, game designer, and narrative designer. Fifo also has experience as a Senior Marketing Game Copywriter at Spacecaps. With a background in various creative roles at companies like PlayKids, Gauge, fri.to, Rockerheads Publicidade E Marketing, Moma Propaganda, and Agência Salve_, Fifo has a strong foundation in game development, narrative design, and copywriting. Education-wise, Fifo holds a MBA in Game Development from Universidade Anhembi Morumbi and a Master's degree in Semiotics, New Media, Digital Media, and Advergames.