Correct Craft
Thad Nurmi is an experienced sales professional with a strong background in the water sports industry. Currently serving as the International Sales Manager at Correct Craft since January 2019, Thad previously held the role of Shreducation Coordinator at HO/Hyperlite from January 2014 to December 2018, where the focus was on educating retailers through the Shreducation platform. Prior experience includes being a Northeast Sales Representative for HO Sports from September 2008 to December 2018 and serving as Pro Shop Assistant Manager at Chicago Sea Ray from August 2004 to September 2008. Thad holds an Associate in Arts degree from Heartland Community College and has completed coursework at Olivet Nazarene University.
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Correct Craft
Correct Craft is known for both excellence in the marine industry and its caring company culture. Correct Craft owns Nautique Boat Company, Orlando Watersports Complex, Miami Watersports Complex, PCM Engines, Crusader Engines, Levitator Engines, Bass Cat Boats, and Yar-Craft Boats.