Crocus.co.uk
Daisy Smith is a seasoned marketing professional with a focus on customer engagement and email marketing. Currently serving as Customer Marketing Manager at Crocus.co.uk since January 2025, Daisy is responsible for planning and implementing campaigns and automated email programs. Previous roles include Email Marketing Manager at Sally Europe, where Daisy aligned marketing strategies across multiple European markets, and CRM Executive at OKA, overseeing email processes and optimizing customer journeys. Daisy's experience also includes roles in marketing and sales at Feather & Black and Squire's Garden Centres, as well as foundational positions at PAUL SMITH ASSOCIATES LTD and Peacocks. Daisy holds a Bachelor of Science degree in Human Geography from Cardiff University.
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Crocus.co.uk
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We're the country's leading gardening website, offering over 7,000 plants together with the tools that make it easy to find everything you need in one place. With the highest Trustpilot score from over 50,000 customer reviews, we are proud to be the most trusted online gardening brand. For the last twenty years, we've worked with the country's leading designers to grow the plants and build the show gardens at RHS Chelsea Flower Show. To date we have secured 33 gold medals. Beyond Chelsea, we work with Garden Designers, such as Luciano Giubbilei, Tom Stuart Smith and Dan Pearson, to create some of the world's most celebrated gardens. This collaboration process allows us to evolve our plant palette, ensuring we offer the most extensive plant range, always featuring the latest trends.