Daring.
Ross Mackay is the co-founder and CEO of DARING Foods, a company with a mission to remove chicken from the food system. Ross is a passionate advocate for animal welfare and environmental sustainability, and under their leadership, DARING has made significant progress in its goal to create a more humane and sustainable food system. Ross has been instrumental in developing innovative plant-based chicken products that are delicious and nutritious, and they are committed to continue working tirelessly to make DARING's vision a reality.
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Daring.
daring started with a single aim: to remove chicken from our food system. A simple cause. And a massive undertaking. But they're not called daunted. They're called daring. And removing chicken is exactly what they're doing—bite by bite.