Darko
Lisa Parks has a diverse work experience in marketing and business development. Lisa started their career at Nabisco Foods Group, where they held the position of Account Executive from 1992 to 1996. Lisa then transitioned to the role of Senior Customer Development Manager from 1996 to 2000. After that, Lisa worked at Kraft Foods as a Customer Marketing Manager from 2000 to 2004. Lisa further expanded their expertise at HMT Associates, Inc., where they were the Director of Business Development from 2004 to 2006. Currently, Lisa is the Senior Director of Marketing at DARKO Displays, a position they have held since 2008.
Lisa Parks attended The Ohio State University from 1987 to 1992. During this time, they did not obtain a specific degree or study any particular field. However, they later enrolled at Ursuline College from 1989 to 1992 and earned a Bachelor of Arts degree in Public Relations.
Darko
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Darko reimagines the way brands & retailers engage with shoppers in-store. With an innovative take on retail experiences and in-store tech, we create end-to-end merchandising solutions that showcase products and drive conversion. We bring equal parts style and substance to every shopper engagement, helping brands rise above the rest. Our in-house team of designers, marketers, and digital experts work diligently to create successful experiential retail displays and environments. We collaborate with clients to cultivate custom, insight based merchandising solutions that resonate with shoppers. Our back-end compliance support also ensures activation and life of program maintenance to maximize return on investment (ROI). Our global reach enables us to source, produce and deploy programs across all regions that support our international clientele. Darko’s Tech-Lab employs talented programmers and developers and provides stand-up custom solutions and product development support via backend cloud-based systems to help our partners emerge as leaders in retail technology. Since 1974, Darko’s commitment to our clients and the ever-changing retail industry is a continued investment in infrastructure, personnel and innovation keeping us at the forefront of the business landscape, consumer shifts and technological advances.