Martina Costa

Martina Costa serves as the Chief Marketing Officer at Datrix, overseeing rebranding and strategic marketing communications across international markets, including the EU, US, and UAE. Previously, Martina held the position of Marketing & Event Manager at WPP, managing brand consistency and event coordination. Experience also includes roles as a Business Coach at SCOA and Communication Marketing Manager at Venchi, where leadership involved global communication strategies. Additional marketing expertise developed at Hasbro Europe and Mattel, where responsibilities encompassed brand management, media strategies, and project coordination in various global markets. Martina holds an MBA from MIP Politecnico di Milano and has completed executive education programs in project management and marketing analytics, alongside a certification in business coaching.