Masa Hirata

Masa Hirata currently serves as Senior Vice President Commercial at DAZN Group, a position held since January 2019, overseeing business development, rights holder management, media strategy, and marketing initiatives, including NFTs. Previously, Masa held various high-level roles at Perform, Discovery Networks Asia Pacific, and FM Nack5 Co., Ltd, with responsibilities ranging from managing commercial partnerships and advertising sales growth to developing marketing strategies. Masa's career began at Oricom Co. Ltd, contributing to account management and media planning, with notable achievements such as winning the CEO prize in 2000 for marketing activities.