DC Wine and Spirits
Marketing · Full-time · VA, United States · Remote possible
Job Title: Content Manager Company: DC Wine and Spirits Location: Remote / On-site (Flexible) Job Type: Full-Time
About Us: DC Wine and Spirits is a leading online retailer offering an exclusive range of premium wines, champagnes, spirits, and gourmet gift baskets. We specialize in delivering curated gifting experiences for all occasions. As we continue to grow, we're seeking a creative and detail-oriented Content Manager to help shape our digital voice and drive engaging content across all platforms.
Job Summary: We’re looking for a passionate Content Manager to lead our content strategy, creation, and distribution. You will play a key role in building our brand, improving SEO performance, and crafting compelling content for product pages, blogs, email campaigns, and social media.
Key Responsibilities: Develop and execute a content strategy aligned with short- and long-term marketing goals.
Write, edit, and publish high-quality product descriptions, blog articles, gift guides, social media captions, and email newsletters.
Collaborate with marketing, SEO, and design teams to ensure cohesive messaging across platforms.
Conduct keyword research and optimize content for search engines (SEO).
Manage the editorial calendar and ensure deadlines are met.
Oversee content audits and update old content to ensure accuracy and relevance.
Analyze content performance and adjust strategies based on analytics and feedback.
Requirements: Bachelor's degree in Marketing, Communications, Journalism, or a related field.
2+ years of experience in content creation or content management (experience in the wine, spirits, or e-commerce industry is a plus).
Strong writing, editing, and proofreading skills with a keen eye for detail.
Familiarity with SEO tools (SEMRush, Ahrefs, Google Search Console) and CMS platforms (WordPress, Shopify).
Ability to multitask, prioritize projects, and meet deadlines.
A creative mindset with a passion for storytelling and brand building.
Preferred Skills: Knowledge of wines, spirits, and gourmet gift culture.
Experience with email marketing tools (Klaviyo, Mailchimp, etc.).
Understanding of social media strategy and influencer collaborations.
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DC Wine and Spirits
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DC Wine and Spirits is an online wine gift store in the USA. We offer amazing gift baskets including cheese, snacks and chocolate with wine, champagne, and other spirit gifts for all occasions. At DC Wine and Spirits, we're committed to providing our customers with the best possible experience. From our hand-painted bottles to our selection of wine and spirits, everything we offer is of the highest quality.