DevaCurl
Malek (Zouari) Varano is a seasoned marketing professional with extensive experience in brand marketing and consulting across various well-known beauty and skincare companies. Currently serving as Senior Director of Brand Marketing at DevaCurl since April 2021, Varano has previously held roles such as Marketing Consultant at Maven Marketing & Co. and Skinfix Inc. Notable positions also include Director of Global Marketing and Events at Kevyn Aucoin Beauty, along with marketing consultancy roles at Bliss and StriVectin. Earlier career experience includes coordinating marketing and education at NUDE Skincare, and management positions at MAKE UP FOR EVER and The Donna Karan Company, LLC. Varano holds a BA in Political Science and English from Hunter College and has advanced studies from Cornell Johnson Graduate School of Management and Northeastern University, complemented by an International Baccalaureate from the United Nations International School.
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DevaCurl
After launching over a decade ago at the trendy Devachan salon in New York City, DevaCurl quickly became the most popular curl care products among curly girls seeking to free their inner curl naturally. With the introduction of DevaCurl No-Poo®, the Original Non-Lathering Conditioning Cleanser came the beginning of a CURLvolution!DevaCurl wasone of the first hair care brands to replace harsh, damaging detergents with gentle, hydrating ingredients and botanical extracts. Today, DevaCurl offers a complete line of sulfate-, silicone- and paraben-free cleansers, conditioners and styling products that deliver healthy, naturally gorgeous, frizz free curls.