Mark Book

Mark Book is an accomplished executive with extensive experience in content leadership and strategy, currently serving as Executive Vice President and Head of Content North America at Digitas North America since May 2014. In previous roles, Mark has held various senior titles, including SVP and VP at Digitas Studios and Director of Brand Content at Weber Shandwick. Mark's career began at Management 360 as a Coordinator, followed by a progression through roles at Digitas from Manager to Sr Brand Content Developer. Academic credentials include a Doctor of Philosophy in Business Administration and Management from Trinity College and a Bachelor of Science in Cinema and Photography from Ithaca College.