Scott Ashby

Vice President, Business Development, Advertising Platforms at Disney

Scott Ashby is an accomplished business development executive with extensive experience in advertising platforms and partnerships. Currently serving as Vice President of Business Development, Advertising Platforms at The Walt Disney Company since June 2020, Scott previously held similar roles at Hulu and Fox Corporation. With a background that includes leadership positions at Videology, Media iQ Digital Ltd, and Microsoft, Scott has demonstrated expertise in advanced advertising strategy and client development. Early in the career, Scott contributed to commercial partnerships as a Sales Director at Adlink and as Commercial Partnerships Manager at Tesco.

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Santa Monica, United States

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Disney

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The Walt Disney Company (Disney) is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on October 16, 1923, by brothers Walt and Roy O. Disney as the Disney Brothers Studio; it also operated under the names the Walt Disney Studio and Walt Disney Productions before changing its name to The Walt Disney Company in 1986. Early on, the company established itself as a leader in the animation industry, with the creation of the widely popular character Mickey Mouse, who is the company's mascot, and the start of animated films. Together with its subsidiaries, The Walt Disney Company is a diversified worldwide entertainment company with operations in the following business segments: Media Networks; Parks, Experiences and Products; Studio Entertainment; and Direct-to-Consumer & International. In October 2020, the Company announced a strategic reorganization of their media and entertainment businesses to accelerate the growth of their direct-to-consumer strategy. The operations of the Media Networks, Studio Entertainment and DTCI segments were reorganized into four groups: three content groups (Studios, General Entertainment and Sports), which are focused on developing and producing content that will be used across all of their traditional and DTC platforms and a distribution group, which is focused on distribution and commercialization activities across these platforms and which has full accountability for media and entertainment operating results globally. The Walt Disney Company entertains, informs and inspires people around the globe through the power of unparalleled storytelling, reflecting the iconic brands, creative minds and innovative technologies families have come to love for over 90 years.