Iain Aitch

London Editor at Dwell

Iain Aitch is an accomplished thought leadership director, ideas consultant, and senior copywriter with extensive experience in content strategy and production for various sectors, including business, PR, charities, and educational bodies. Since 2017, Iain has been providing strategic ideas, storytelling, and copywriting services at This Idea, while also working as a consultant for Borkowski.do. In addition to freelance writing for major national newspapers and brands, Iain holds roles such as London editor for Dwell Magazine and director at Rendezvous Projects CIC. Iain authored a book on Britishness published by HarperCollins and has served in significant consulting and media roles, including as an associate director at Allegory Communications. With an academic background in journalism and social science, Iain’s multifaceted career spans creative writing, strategic consultancy, and cultural assessment within the arts.

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Dwell

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Dwell is a design and technology brand. It was launched with a magazine in September 2000 to bridge the gap between design professionals and enthusiasts by CEO Lara Hedberg Deam with architecture and design critic Karrie Jacobs as its Editor-in-Chief.


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