Edda Pay
Sofia Svärdh is a seasoned professional in the media and publishing industry, currently serving as the CEO and Co-founder of Edda Pay since April 2024, where the focus is on creating a fair and transparent environment for authors and publishers. Prior to this role, Sofia spent over a decade at Storytel, progressing through several positions, including Product Manager for Creator Services and Head of Production. Earlier experience includes various roles at Melocom AB, Lexter Ljuddesign, Million Sounds, and Digital Inn, showcasing expertise in audio production, project management, and marketing. Sofia holds a degree from the University of Skövde and completed Musikgymnasiet at Folkungaskolan.
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Edda Pay
At its core, Edda is about changing the game for authors and publishers. We are here to introduce a solution that directly addresses the financial challenges authors and publishers face, reshaping the publishing landscape for the better.