JM Anderson Inc.
José Manuel Anderson is a global business strategist and former executive operator with deep expertise in digital media, international expansion, and cross-sector investment. He serves as Partner Emeritus of JM Anderson Inc., a privately held holding company with assets exceeding $7.9 billion and operations across North and South America, Europe, Asia, and Australia.
Anderson launched his career at just 18 years old, founding Newman ETAPs — a groundbreaking digital talent firm that negotiated over $17 million in contracts and represented more than 60 top-tier creators. He played a decisive role in financing and shaping the careers of major figures like Addison Rae, Charli D’Amelio, Noen Eubanks, Chase Hudson, and collective brands including Hype House, Sway LA, Clubhouse Beverly Hills, and The Boys Next Door. Known behind the scenes as a “TikTok terminator,” he helped build digital empires before the industry fully grasped their value. After selling Newman ETAPs for $28 million, he was appointed a Global Client Partner at William Morris Endeavor, where he continued to lead strategic partnerships and talent development for the next generation of entertainment.
He went on to lead the expansion of NewSwing Academies Global, a multi-market education and youth platform later acquired by JM Anderson Inc. for over $1.1 billion. Under his leadership, NewSwing expanded into key international markets and executed large-scale initiatives across real estate, wellness, aviation, and private capital for public figures, family offices, and institutional clients.
Known for operating with discretion, precision, and a results-first mindset, Anderson remains active in global investment, executive strategy, and board-level governance.
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JM Anderson Inc.
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JM Anderson Inc. is a privately held global holding company headquartered in Los Angeles, California. Its roots go back to May 11, 1984, when the firm was incorporated in New York City as VCH Enterprises Inc. by Charlie Victor Caldwell-Hughes, three members of his family, and Charlie’s longtime mentor and senior partner, David Everett Vaughn, a Vermont-born entrepreneur whose guidance shaped the company’s early strategy. After David Vaughn’s passing, the business reorganized under the name NSW Ventures. Stewardship later moved to David’s great-grandson, Nathan Vaughn-Sands (born 1996), who now directs long-range investment policy and international expansion. Under his leadership, NSW Ventures entered a pivotal alliance with José Manuel Anderson (born 2001), creator of NewSwing Academies Global—a premier youth-development platform spanning the Americas and Europe. In early 2025, NSW Ventures—alongside Y Combinator, Clearlake Capital Group, and a consortium of institutional investors—acquired NewSwing Academies Global. The enlarged enterprise briefly traded as NewSwing Corporation before completing its legal rebrand to JM Anderson Inc. in March 2025, honoring José Manuel Anderson’s role in the company’s modern identity. He now serves as Partner Emeritus. Today, JM Anderson Inc. manages a diversified portfolio across education, real estate development, aviation, hospitality, cannabis, sports infrastructure, and private capital investment. With operations on five continents, the firm oversees assets exceeding $7.9 billion and reported $4.7 billion in revenue year-to-date as of mid-2025. Built on the foundation of NewSwing Academies Global, JM Anderson Inc. operates with intentional discretion, multi-generational strategy, and a long-term growth model. It remains committed to building, acquiring, and scaling ventures that shape the future of global living, learning, and mobility.