Elastic Run
Girish Nair has extensive experience in operations management, currently serving as Deputy General Manager of Operations at ElasticRun since June 2016, where progressions included roles such as Territory Manager and Operations Manager. Prior to this, Girish held the position of Purchase Executive at FirstCry.com for a brief period in late 2015 and gained valuable operational experience as an Operations Executive at Unified Express from May 2013 to July 2014. Academic qualifications include a Master of Business Administration in Logistics, Materials, and Supply Chain Management, as well as a Post Graduate Diploma in the same field, both obtained from ASM Group of Institutes between 2014 and 2016.
Elastic Run
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ElasticRun is a B2B eCommerce platform for rural India Opening up newer possibilities for brands to make their products available to rural consumers. ElasticRun extends the reach of the brand's direct distribution networks to deep rural markets. It enables access to a set of net new stores and customers for the brands, which were not accessible through the traditional distribution networks. ElasticRun network helps eCommerce companies reach the customers in far flung rural areas through its crowdsourced logistics network. The rich transaction data generated on ElasticRun platform enables financial institutions to bring in a large number of rural stores as their SME customers. The same set of data further helps the brands to sharpen their marketing offerings to the rural markets. The deep reach is made possible through the ElasticRun technology platform that enables a “no capex” and “variable cost” crowdsourced logistics network. Through its rural Kirana network, ElasticRun platform would channel trade, finance and data of $600 Bn consumption in India. ElasticRun was founded by Sandeep Deshmukh, Shitiz Bansal and Saurabh Nigam in 2016. It is backed by multiple marquee investors.