Elkjøp
Stedal is responsible for managing all retail activities in Denmark, became Managing Director in 2012, and has a broad background within retail management. Stedal joined the group in 1996, and has held several key positions within the DSC group, including roles as Manager Consumer Electronics & Marketing Elgiganten Denmark, Category Manager Consumer Electronics Italy and Sales Director Central Europe.
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Elkjøp
Elkjøp is the largest consumer electronics retailer in the Nordic countries, with over 414 stores (including franchise) across six countries and approx. 12.000 employees.