Kristen McCabe

Kristen McCabe (Riebesell) currently serves as Senior Director of Media Solutions & Strategy at eMarketer, a position held since March 2016, influencing the company's strategic direction following its merger with Business Insider Intelligence in May 2020. Prior roles at eMarketer include Director of Media Solutions & Strategy and Ad Sales Associate. Before joining eMarketer, Kristen worked at Martha Stewart Living Omnimedia in Media Sales, where responsibilities included securing funding for key projects and developing marketing proposals. Earlier experience includes an Executive Assistant role at Global Brands Group and serving as a Receptionist & Data Specialist at CareOne Management LLC. Kristen holds a Bachelor of Arts in Business Administration with a focus on Marketing from Sacred Heart University.