Sara Giansante

Digital Trade Marketing Content Operations Sr Manager at EssilorLuxottica

Sara Giansante is an experienced professional in digital marketing and communication, currently serving as Digital Broadcasting Manager at EssilorLuxottica since September 2019, while also holding the title of Retail Communication, Content & Activation Manager for Ray-Ban. Prior to this, Sara worked at Luxottica from December 2013 to September 2019, where roles included Advertising, Content & Digital Manager and Global OmniChannel Digital Marketing Manager for Ray-Ban. Earlier professional experience includes serving as a Digital Marketing Consultant and Account & Community Manager at xister from May 2012 to December 2013, and as a Press Agent/PR/Events at Fanucci Editore Publishing House from February 2010 to May 2012. Sara holds a degree in Multimedia Communication from Università degli Studi di Torino, earned between 2005 and 2010.

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EssilorLuxottica

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EssilorLuxottica SA, formerly known as Essilor International Compagnie Generale D Optique SA, is a France-based ophthalmic company. The Company designs, manufactures and markets a range of lenses, frames and sunglasses to improve and protect eyesight. It also develops and markets equipment for prescription laboratories and instruments, and services for eye care professionals. It operates through three segments: Lenses and Optical Instruments, which includes corrective lenses, optical instruments intended for opticians and optometrists; Equipment, which includes machines and consumables used by plants and prescription laboratories, and Sunglasses & Readers, which encompasses non-prescription reading glasses and non-prescription sunglasses. The Company operates under a number of brands, including Ray-Ban, Oakley and Varilux, among others. The Company operates in Europe, North America, Asia Pacific, the Middle East, Africa and Latin America.


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