Kaitlin Deadrick

Kaitlin Deadrick is a seasoned marketing professional with extensive experience in lifecycle and CRM marketing. Currently serving as Senior Lifecycle Marketing Manager at Fellow since May 2022, Kaitlin manages email and SMS programs aimed at increasing customer retention through strategic campaigns and customer journey optimization. Previous roles include Senior CRM Marketing Manager at GOOD AMERICAN, where Kaitlin focused on segmentation and lifecycle targeting, and Direct To Consumer Marketing Manager at BH Cosmetics, specializing in CRM efforts using Klaviyo and Attentive. Kaitlin's career began with positions in various marketing roles, including Marketing Manager at Kinetic Cycling Brentwood and Marketing Coordinator at Kutting Weight. Kaitlin earned a Bachelor's degree in Communication and Fine Arts from Loyola Marymount University and participated in international education programs in London and Barcelona.