Ferrero
Sissy Meng currently serves as Director at GSK Consumer Healthcare China since November 2020 and has held the position of Senior Manager at Ferrero since May 2018, where responsibilities include leading Business Intelligence functions and guiding strategic planning using market insights. Prior experiences include roles as Consumer Insight Manager for Bayer Consumer Health, where Sissy Meng captured insights to influence new product development, and Senior Market Research Manager at Beiersdorf China, where strategic brand positioning was developed through research. Earlier roles at Johnson & Johnson involved global strategic insights and consumer science research, showcasing a robust background in market intelligence and consumer behavior analysis. Sissy Meng holds a degree from Shanghai International Business and Economics University.
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Ferrero
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Ferrero is a confectionary manufacturer known for Tic-Tacs, Nutella, Kinder, and their Pralines.