Hugo Azinheira

Executive Director, Global Research & Innovation at Filtrona

Hugo Azinheira has a diverse work experience spanning various roles and industries. Hugo began their career as a Trainee at Pechiney in 2003. Hugo then joined Philip Morris International in 2004, where they worked as an Associate Scientist, a Cigarette Designer, and gained further experience in roles related to tobacco product development. In 2009, Hugo joined JTI (Japan Tobacco International), where they held multiple positions, including Product Development Manager, Product Planning Manager, NPD Manager, Acting Brand Manager, and Innovation Manager. Hugo was responsible for various aspects of product development, portfolio strategy, and competitor analysis. In 2018, Hugo moved to Essentra and served as the Global Innovation Director and later as the Global Innovation & Marketing Director. Their responsibilities included managing global development centers, supporting product management, leading new product commercialization, overseeing intellectual property activities, and implementing best practices for R&D teams. Additionally, they were a part-owner of Shantarin starting in 2021. Currently, Hugo holds the position of Global Director of Innovation & ESG at Filtrona starting in 2023.

Hugo Azinheira has a diverse education history that spans several years. In 1991, they attended the Liceu Nacional de Sá da Bandeira for an unspecified degree and field of study, until 1996. Following this, in 1997, they enrolled at the Instituto Superior Técnico, where they pursued a degree in Materials Engineering and completed it in 2004.

Throughout their education, Hugo also engaged in various international experiences. In 2001, they attended Aalborg University for a summer course in Production Management. In 2002, they participated in an ERASMUS program at the Ecole Nationale Supérieure des Ingénieurs en Arts Chimiques et Technologiques, focusing on Génie des Procédés. Additionally, in the same year, they undertook a summer course on Crystals for LASERs at Warsaw University of Technology.

In 2002, Hugo engaged in an internship at Ecole centrale de Lyon, specializing in Surface Characterization (Tribology). In 2012, they attended the Louvain School of Management, Université catholique de Louvain, for an Executive Program in Innovation Management.

More recently, from 2021 to 2022, Hugo pursued several online courses at Harvard Business School Online. These include a Certificate in Sustainable Business Strategy, a Certificate in Disruptive Strategy, and a Certificate in Strategy Execution.

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Filtrona

About Filtrona Filtrona is the only global, independent market leader in the design, testing and manufacturing of special filter solutions, tear tapes and related scientific services. Headquartered in Singapore, Filtrona has 11 manufacturing facilities across Europe, America, and Asia, together with three Innovation Centres, an accredited laboratory and a Centre of Excellence focused on sustainability. The company has over 2,000 employees serving customers across 120 countries. Our purpose is to support our partners to transform and benefit from business growth; we succeed when they succeed. Our mission is to be a responsible, customer-focused innovation leader creating excellence in sustainable solutions for today and tomorrow. Our History Our filter business has a rich heritage as an innovation leader. Following the development of the first patented filter in 1924 by Boris Aivaz, Bunzl began to manufacture filters commercially in the early 1920s and the first dedicated facility was established in Jarrow, UK in 1948.  Bunzl grew internationally through a series of acquisitions, which included Filtrona Corporation and the P.P. Payne tapes business, which launched the market-leading Rippatape solution in the 1950s. Filtrona became the adopted name of the successful fibres division, expanding into Asia in the 1970s and 1980s, and was then demerged from Bunzl in 2005. In 2013, the filters division changed its name to Essentra plc to reflect diversification into industrial components. In November 2022, the successful filters and tapes division was sold to new owner Centaury Management Limited. The business is now rebranded as Filtrona, a compelling name with a rich legacy of innovation and supported by strong industry partnerships. For more information, please visit www.filtrona.com


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