General Motors
Marica Ostrowski is a seasoned marketing professional with extensive experience in strategic planning and research across various prominent companies. Currently serving as the Creative Excellence Cadillac Brand Lead at General Motors since December 2024, Marica previously held multiple positions at Doner, including VP, Strategy Director, where expertise in qualitative and quantitative research contributed to the development of creative insights and strategic documents. Prior roles include Senior Project Manager at Woelfel Research, Senior Brand Planner at Doner Advertising, and Senior Account Planner at JWT, with a strong emphasis on analyzing market data and developing effective creative strategies. Marica's educational background includes a Bachelor of Business Administration in Marketing and French from Western Michigan University.
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General Motors
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General Motors is on a journey to create a world with zero crashes, zero emissions and zero congestion.