Havas Media Network
Luis Manuel Terron Cabrero is a Global Account Manager at Havas Media Network, focusing on key global accounts such as Hyundai, Kia, and LVMH since September 2016. In this role, responsibilities include managing a team of six and collaborating with over 80 markets worldwide to meet investment media targets and quarterly KPIs. Additionally, Luis serves as a Faculty Lecturer in International Marketing Research at UNIE Universidad and teaches Strategic Innovation and Management at GBSB Global Business School, both in English for international students. With diverse experience ranging from financial analysis at BNP Paribas to a leadership role at Emmaus of Santa Barbara, Luis also held ambassadorial duties at Singularity University, emphasizing the impact of exponential technologies. Educational qualifications include a Bachelor’s degree in International Business from Florida International University and multiple certificates in finance from prestigious institutions such as The Wharton School and The London School of Economics.
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Havas Media Network
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Havas Media Network, part of Havas, consists of two global media networks: Havas Media and Arena Media. Our media agencies are home to more than 10,000 specialists and are the most dynamic and advanced in their markets. Our teams also offer best-in-class services in the fields of programmatic buying, mobile, data consulting, performance marketing, out of home and geolocal, and social media across 150 countries worldwide. We believe in more than media planning. We take time to deeply understand the media that is most meaningful to a client’s target audience and build Media Experiences that connect them to exactly what they want, in the context of where they are, through the content they pay attention to. Our unique Mx System creates value for clients by turning consumer intelligence into clear growth targets, aligning KPIs through the custom Mx Brief, and measuring the impact of rich and respectful media experiences. We believe that more meaningful media can help build more meaningful brands.