Hayden Beverage Company
Matthew Peterson has extensive experience in sales management and account leadership, currently serving as Vice President of Key Accounts at Hayden Beverage Company since November 2012. Previously, Matthew held multiple positions at Red Bull, including General Sales Manager and District Sales Manager, where responsibilities included managing a team, developing sales strategies, and conducting business reviews. Prior to that, Matthew was the Restaurant Manager at Rex's Burgers and Brew's, focusing on marketing, profitability analysis, and staff management. Educational qualifications include an Associate's degree in Business Administration and Management from Spokane Falls Community College and further studies at WGU Washington.
Hayden Beverage Company
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Hayden Beverage is Idaho’s largest distributor of beer, wine, Red Bull and premium non-alcoholic beverages. In the ever-demanding beverage industry, we depend on the strength of our brands and our employees’ relationships, work ethic, knowledge, and creativity to maintain our competitive advantage. We are proud to be family owned and operated, providing us the ability to make decisions to enhance the long-term health of our business and that of our partners. We have shown consistent growth, enabling our employees to enjoy a stable career and rewarding lifestyle. We work hard, we execute, and we have fun!