Helly Hansen
Sven Bujalla has extensive experience in retail and brand merchandising, currently serving as a Global Retail Buyer at Helly Hansen since January 2010. Prior to this role, Sven worked at Nike EMEA from September 2004 to December 2009, holding positions as Brand Merchandising Manager and Equipment Merchandising Manager. Sven completed an MBA at Henley Business School from 2003 to 2007 and holds a Master's degree in Sports Science from Heidelberg University, obtained between 1992 and 1996.
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Helly Hansen
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Helly Hansen is a leader in technical sailing and performance ski apparel, as well as premium workwear. Founded in Norway in 1877, Helly Hansen strives to develop professional grade gear that helps people stay and feel alive. Trusted by over 60,000 professionals worldwide, the company has developed a long list of first-to-market innovations, including the first supple waterproof fabrics over 140 years ago. Other breakthroughs include the first fleece fabrics, the first technical base layers made with Lifa® Technology, and the award-winning and patented H2Flow™ temperature regulating system and Lifaloft™ insulation by Primaloft®.