Hopscotch
Mark Spera is a seasoned entrepreneur and marketing professional with extensive experience in growth marketing. As a Co-Founder of Growth Marketing Pro since March 2017, Mark has focused on developing innovative marketing strategies. In January 2023, Mark co-founded Hopscotch, integrating it into the Growth Marketing Pro portfolio alongside founder Cam Sloan. Previously, Mark played a vital role in GrowthBar until its acquisition by XO Capital and served as Head of Growth Marketing at Minted. Notably, Mark held leadership positions at PlushCare, RealtyShares, and BeGood, contributing to their growth and successful acquisitions. Mark began a career in inventory planning as an Analyst at Gap Inc./Old Navy and holds a Bachelor of Business Administration in Finance from the University of Richmond.
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Hopscotch
Hopscotch helps you convert more trials to paid customers by refining your in-app user experience with interactive product tours and in-app messages.