HP
Sergi Gurriz Garcia is a skilled digital marketing professional with extensive experience in SEO strategy and execution. Currently serving as a Regional SEO Strategist for HP in the EMEA and APJ regions, Sergi collaborates with cross-functional teams to identify growth opportunities while adhering to SEO best practices. Prior roles include SEO Manager at Mad Collective and Leading2Apps, where Sergi developed comprehensive SEO strategies and conducted keyword research. Notably, Sergi managed SEO initiatives for notable international brands at BIGSEO, overseeing complex digital projects. With a Master's degree in Online Marketing from UPF Barcelona School of Management and a Bachelor's in Advertising and Public Relations from Universitat Abat Oliba CEU, Sergi possesses a strong educational foundation supporting a successful career in digital marketing and communications.
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HP
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HP, also known as Hewlett Packard, is one of the largest technology companies in America. They offer a product and service portfolio of personal systems, 3D printing solutions, and printers. HP was founded in 1939 by Bill Hewlett and Dave Packard in Palo Alto where their headquarters still operate today. They bonded over the American culture of sound film and later went on to further their understanding in electrical engineering. Built in their garages, an Oscillator was made to test sound equipment and then went on to prepare movie theaters for the screening of popular Disney movie, Fantasia. Today, roughly 80 years later, they provide various technology solutions to small and medium-sized businesses, enterprises, government, and health and education sectors. Within their personal systems category, they sell products such as laptops, desktops, gaming PC's, business laptops, business desktops, and workstations. Their printers and 3D printing solutions group offers products such as home printers, home office & business printers, enterprise printers, scanners, managed print services, and large-format printers. Additional accessories include mice, keyboards, webcams, docks & hubs, bags, and many others. In addition to personal systems and printers, they offer business solutions to their customers such as built-in hardware security, collaboration tools, digital workspaces, industry solutions, business services, consumer services, and retail solutions. They are most known for their laptops, LaserJet and InkJet printers, and the mobile applications that make printing more accessible and user-friendly. More generally, they are unique in the way they scale their products for a broad spectrum of customers.